What the Launch Monitor Actually Measures
Carry-first fitting only works if the carry number itself is trustworthy, which is why the unit on the bench gets recalibrated on a fixed schedule rather than left running until something looks off.
What We Track
Ball speed, launch angle, spin rate, spin axis, and carry distance are logged on every swing, current club and demo alike, so a candidate's carry gain is measured against your own baseline rather than a manufacturer's average golfer.
The unit is recalibrated at the start of each week and spot-checked against a reference ball before any session that includes a build recommendation.
See It Working
Every fitting session runs on this unit — book a bay and watch the carry ladder build in real time as candidates are tested.